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We provide customized solutions that are tailored to our clients’ specific needs and are committed to delivering the highest level of service and support. Our team of experts has extensive experience in the fields of diagnostics, healthcare, and business, and we offer a wide range of services to help our clients achieve their goals faster.
We offer a comprehensive assessment of novel diagnostic technologies, evaluating their potential for commercialization, their clinical utility, and their competitive differentiation. We use data analysis and modeling techniques to help our clients understand existing market dynamics and predict future market dynamics as well as the regulatory and reimbursement landscape in order to develop and execute effective corporate and commercial strategies that accelerate their readiness and go-to-market efforts.
We leverage our expansive network of KOLs in laboratory medicine and infectious diseases and experience conducting voice-of-customer market research to help our clients gain a deeper understanding market and product requirements, clinical utility and revenue potential of their diagnostic technology and test applications. We provide our clients with the product management support to clearly define product specifications to ensure the diagnostic technologies and test applications meet regulatory requirements and are commercially viable.
We help our clients develop and execute a comprehensive go-to-market strategy that includes product positioning, pricing, messaging, sales structure, sales training, key evidence generation, and regulatory strategy in order to ensure their diagnostic technologies reach the right customers and our clients reach their revenue goals.
We work with our clients to engage with government agencies and policy-makers to ensure that their diagnostic technologies are in line with regulatory requirements and are eligible for reimbursement. We help our clients influence policy decisions that will affect their current and future products. Additionally, we help our clients develop short- and long-term plans to pursue non-dilutive government grant funding and support content generation for grant applications.
We help our clients establish a strong scientific presence by generating compelling data sets and amplifying their message through KOL talks in order to accelerate market adoption and revenue generation. We achieve this through impactful scientific collaborations, smart study design, study publication in visible channels, and KOL speaking engagements to targeted audiences. We work with our clients to develop a comprehensive publication and speaker strategy that showcases the impact of their diagnostic technologies to drive product sale and establish credibility in the industry.